Not a dashboard. An AI visibility lead.
Built by the team behind Presscart, trusted by 2,000+ marketers and founders to get published in top-tier press.
A week with Lectern
It reports in Slack. You answer in one line.
Lectern posts what it found, what it recommends and what it costs. You approve, adjust or pass, right in the thread, and it does the work.
- Nothing publishes, merges or sends without a yes in the thread.
- Every recommendation shows the answers and sources behind it.
- Credits used are in the debrief, not a surprise on the invoice.
marketing
Example week · AcmeLecternApp9:02 AM
This week’s visibility review for acme.com is done. You’re named in 9 of 30 buyer questions, up from 7. For “best invoicing tool for agencies”, ChatGPT and Perplexity recommend three competitors and skip you. Two fixes worth doing:
1. Answer the question on /pricing
Buyers ask whether Acme handles retainers. Your page never says so; both pages the AI cites instead do.
Output: pull request · Low risk
2. Pitch the roundup ChatGPT cites
A 2026 agency-tools roundup appears in 4 of 5 answers and doesn’t list you. I found the author’s address.
Output: 110-word pitch · Sends only with your yes
Dana Ruiz9:14 AM
Approve both. Keep the pitch short.
LecternApp11:40 AM
Pull request ready: a 38-word answer and one FAQ on /pricing. Nothing else on the page changes, and every claim matches your brand facts.
LecternApp10:05 AM
Pitch drafted to the roundup’s author: 104 words, built on a line from their own article. It goes from your mailbox, once.
LecternApp4:00 PM
Friday debrief
- Shipped: /pricing answer (merged Tue), roundup pitch (sent Wed)
- Waiting on you: nothing
- Used: 410 of 2,000 credits this month
- Next: I re-check both questions 7, 14 and 30 days after each change
Why a lead, not a tool
You’ve tried the dashboards. The work is still there.
- ChatGPT recommends three competitors, not you
- Dashboard: A red cell in a visibility chart.
- Lectern: Finds the pages and sources behind the answer and names the fix that could change it.
- Your page doesn’t answer what buyers ask
- Dashboard: A suggestion to “add FAQ content”.
- Lectern: Opens a pull request with the new section, checked against your brand facts.
- AI keeps citing an article that leaves you out
- Dashboard: An export of cited URLs.
- Lectern: Finds the author, drafts a short pitch from their own article and sends it when you approve.
- The article only your founder can write
- Dashboard: A content brief for someone to fill.
- Lectern: Interviews your founder for 30 minutes and drafts from their words, quotes approved first.
- Did any of it work?
- Dashboard: Another login to check.
- Lectern: Re-measures each change at 7, 14 and 30 days and tells you in Slack.
The Lectern workflow
One buyer question becomes a visibility program.
Lectern connects evidence to action. You approve the direction once; the agent keeps moving and reports what changed.
Approval gates remain visible wherever work changes your site, budget, or external relationships.
Execution dossier
Best CRM for startups
- 01
Collect the evidence
Lectern captures the answers, brands, and sources your buyers see across leading AI models.
ChatGPT#6ClaudeNot citedPerplexity#4Gemini#8 - 02
Find the visibility gap
The evidence becomes a prioritized plan tied to the queries and citations that can move.
Mention share
18%
Citation share
9%
Priority gaps
7
- 03
Approve the direction
You review the strategy and any external action. Lectern keeps the decision legible and reversible.
Awaiting approvalPublish comparison cluster + begin outreach
4 pages · 12 relevant publishers · $0 additional spend
- 04
Receive completed work
Shipped work, open decisions and measured change arrive in Slack every Friday.
- Comparison page published
- 8 publisher conversations started
- Weekly visibility report delivered
+12 pts
Visibility gain
FAQ
Frequently asked questions
What is AEO (Answer Engine Optimization)?
AEO is the practice of making sure your brand is the one AI recommends when someone asks for help. When people ask ChatGPT, Gemini, or Perplexity questions like "What's the best CRM for startups?", they get specific recommendations, not a list of blue links. AEO is about being that recommendation. Read the full guide to AEO.
How is Lectern different from other AEO platforms?
Most AEO platforms show you where you stand and leave the work to you. Lectern does the work: it prepares page fixes as pull requests, drafts articles from interviews with your team, and pitches the authors AI keeps citing. You approve each change before it ships.
What does Lectern actually do each week?
On Monday it re-checks your buyer questions across ChatGPT, Claude, Perplexity and Gemini and posts a short review in Slack with the one to three fixes worth doing. Once you approve, it prepares them: a pull request for a page change, an article drafted from an interview with your team, or a pitch to the author of an article AI keeps citing. On Friday it posts what shipped, what is waiting on you and the credits used.
What can Lectern do without asking me?
It researches, measures and prepares drafts on its own. Anything that changes your site, sends an email or spends money waits for an explicit yes from someone on your team, in the Slack thread or in the web inbox. Approving one change never approves the next.
Do I need Slack?
No. Everything also works in the web app, where the inbox holds every approval. Slack is where Lectern is most useful, because you can answer it in one line without opening another tool.
Who is Lectern for?
Lean marketing teams and founders who know AI assistants now shape how buyers build a shortlist, but have no one whose job is to act on it. If you can spare ten minutes a week for approvals, Lectern does the rest of the job.
How do I know if my brand has an AI visibility problem?
Type one question your buyers ask into the box at the top of this page. You will see how each AI answers it, which brands it recommends and which sources it cites. For the full method, read the AI visibility audit every company should run.
Can agencies use Lectern for their clients?
Yes. Each client gets its own site with its own approvals, and Lectern prepares the work so your team reviews rather than produces. Talk to us about Enterprise if you run many brands.
What kind of results can I expect?
In the first week: fixes proposed with evidence, and the first ones prepared for your approval. Changes in what AI recommends take longer and vary by question, so Lectern re-measures every change at 7, 14 and 30 days and reports what moved and what did not, instead of promising a number up front.
How does pricing work?
Start on the free plan with no card. Pro is $20 a month with 2,000 credits included and a hard monthly cap, so usage never surprises you. See the pricing page for what each plan includes.
Hire the visibility lead your team doesn’t have
Start free with one buyer question. Add Lectern to Slack when you want it doing the work. Nothing ships without your yes.